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Do I Need a Web Site?
:: why :: <<> :: :: [(do i need a web site)] ::

Before you start planning your new web you need to ask yourself if you really need a web site or do you just want one because you have been told that you have to have web site these days.

Or have you been told you need to get a web site quick before your competition does. This is probably the biggest mistake when it comes to the Internet.

Below is a list of reasons why you may need a web site:

Promote your ideas, hobbies, or beliefs
To Advertise your company or product
Provide customer services and support
To keep your customer base informed
Give or Sell Information
Create an 'Extended Business Card' for your company
Provide internal information and services for your company

Promote Your Ideas or Hobbies
This is probably the biggest reason for setting up your own personal web site.

There are countless web sites on the Internet that people have created, not to make money, but to promote there ideas, hobbies, or beliefs.

In fact the Internet is an excellent way to do this and you can create a real community of people with the same ideas, hobbies, and beliefs as yourself. It's also great way to meet people.

To Advertise Your Company or Product
The Internet can be an excellent way to promote your company or a product, but it needs to be used along with traditional ways of advertising.

With so many web sites out there and 100's more being created everyday it becomes harder and harder to promote your site on the Internet.

The best way to promote your product is to use traditional advertising and let potential customers know they can find out more information through your web site.

Attract these potential customers into you web site by offering quizzes and prises and give them information on your company or products while they are there. Forums and chat rooms can also help with this and allow your customers to discus your product while they are there.

Provide Customer Services and Support
Having online Customers Services and Support can be a very good idea for any company that finds that they have phone calls from customers asking them about how to use a product or service.

Companies with Customer Support departments may find that they can save money by having online support.

Many of the questions asked by customers seeking support will be the same. Therefore it would take some of the strain off the support staff by placing the most frequently ask questions on a web site.

This isn't to say that you will be able to scrap your Customer Support Department altogether as many questions will not be answered through generic questions on a web site.

To Keep Your Customer Base Informed
A web site can be an excellent way to keep your customers or share holders informed about the company.

You can let them know about new products, or ventures the company is undertaking, and you can also use this as a way of getting customers to upgrade or by new products.

Give or Sell Information
Now this is what the Internet was created for and still used for mainly now, getting information on everything and anything.

However, if you want to sell information you need to ask yourselves some questions.

Is there a demand for the information?
Is it already available on the net for free?
Is it available at a local for free, in a library, etc?

Create an 'Extended Business Card' for your company
Now this is something that maybe worth considering even for those companies that would otherwise never need or want a web site.

This type of site is usually small and quite cheap with just one or two pages just giving a customer or business associate a little bit more information about your company than you can fit on your business card.

Provide Internal Information and Services for Your Company
This can be very useful for large companies or companies that are spread throughout the country or even the world.

This can be done either through an Intranet or a password protected area of your web site.

It would allow your employees to communicate faster and more effectively. Memos will be able to be sent to all parts or persons within the company at a push of a button.

Information such as the latest sales figures and targets can be made available to all employees no matter where they are.

In house online training programs can be run across the Intranet, and many other things as well.

If you have any questions, or would like to speak to us further about any aspect of our services', we would be very pleased to talk to you.

Please take a look at where we are on the web to view samples of our work.
Contact us if you would like further information.